My name "Prakhya" in Sanskrit means "appearance" or " visibility" of anything. I thought it was peculiarly perfect for my profession. As a Graphic Designer, I'm meant to provide creative solutions to make my clients more visible in their ventures. The name "Prakhya" encompasses the underlying goal of Graphic Designers.
Hence, Studio Prakhya is born.
The logo was developed by using a "skeleton" created by combining all of the letters in my name. The green section becomes and abstracted "P," while the whole composition and color choices reflect the purpose of my studio. The circle creating the "P" also doubles as a mirror that takes the outline of a triangle on the left and reflects it to the right in and yellow. This shows the idea that my job as a designer is to take my clients' ideas and render them in creative ways that enhance the clients' businesses. The two triangles also double as an infinity symbol, as a promise to create timeless designs.